UX Case Studies
Note: additional case studies not shown below are available for viewing on request.
Finding and smashing roadblocks
Intensive user research leads to plain language, a cleaner flow, and less intimidation for investment onboarding
387%
increase in onboarding completion
A new experience from zero
Redesigning the flagship HealthEquity mobile app from the ground up with a renewed human-centered focus backed by analytics
"First contact with the enemy"
Guerrilla user research opens new avenues of a product customization application for a niche user base
Successful product launch, boost in sales, happy customers


